Telit Wireless Solutions Inc. calls on Bob Gold & Associates for Public Relations Support in the Americas
Global M2M Wireless Technology Leader Looks to Whiteoaks International Network Agencies to Handle International PR Duties
Telit Wireless Solutions, Inc., the US-based m2m mobile technology arm of Telit Communications (AIM: TCM), today announced they’ve retained Bob Gold & Associates, a member of the Whiteoaks International Network of independently-owned public relations agencies specializing in high technology, to help introduce their North American operations and drive their overall communications forward in North and South America.
Bob Gold & Associates complements Munich-based, Maisberger which handles the company’s PR efforts throughout Europe. Together the team is charged with elevating the company’s corporate profile within the domestic wireless technology and machine-to-machine (m2m) communications industries.
“Maisberger is a proven PR Partner in Europe and we are delighted to find their North American associate, Bob Gold & Associates’ track record in technology and stellar relationships with thought leaders throughout the industry a critical plus in helping to bring the Telit Wireless Solutions brand to the North American telematics community,” said Roger Dewey, President and CEO for Telit Wireless Solutions, Inc.
Telit, renowned to date mainly as a manufacturer of mobile telephones, is currently the most significant challenger on the international M2M market. The Italian wireless specialist has made its advancement to the position of market leader by 2010 a top priority.
BG&A is an active partner in the Whiteoaks International Network, with 16 offices in 14 countries across four continents staffed by more than 250 PR executives. The network offers clients consistent global coverage, implementing strategic and international communications campaigns and increases client visibility in the global marketplace.
All partners in the network share the same entrepreneurial philosophy, quality approach and work processes on a strategic and operational level. These agencies are best-of-breed technology specialists for PR and marketing communications within their own country, and recognized leaders who have strong track records, close media relationships and substantial specialist skills.